OPPO A95 x AFF Suzuki Cup

A year of waiting finally paid off for fans of two biggest events in Southeast Asia.Leveraging the hype and love for football, OPPO A95 was launched on the creative platform of ‘The Smart Performer’, resulting in a series of light-hearted and unexpected films that showcased the new phone’s five key features. OHH and activation opportunities. […]

SENKA x Rilakkuma

Foamy and fluffy, meet, cute and cuddly In the universe of Rilakkuma and friends, their adventures take them to different worlds. This cute collaboration introduced a new addition, Senka world, to Southeast Asia. Specially designed and brought to life, this world was where Rilakkuma and friends get up to their usual mischief, relax, and enjoy […]

Face Pollution

Shiseido: d Progam Urban Damage Care Range – Urban Solution for Urban Pollution Pollution affects skin more than we think. But how do we get people to take notice, as well as convince them of the problems smog and exhaust fumes can cause? That’s the challenge d Program: Urban Damage Care range faced. Add to […]

INSURANCE FWAHHH FREE

SNACK is revolutionary it’s unlike any insurance product currently offered in the market. It’s bold and deserves to be launched in a similar fashion. You get complimentary insurance coverage from your favourite brands.Not only do your brands give you what you love. It gives you insurance. Free. “OMG, this is unbelievable.” “No, that cannot be real.” “Are […]

Pandemic Festival

Malay Heritage Board – Malay CultureFest 2020 The world is forced to stay indoors, but the show must go. An annual outdoor festival that showcases the different cultures and heritage of Malay diasporas around the region found this out the hard way. But with quick thinking and pinpoint planning, this challenge was solved by bringing […]

Launch of the world’s first quad camera smartphone

A campaign with such success, Singapore’s inaugural Culture Cartel, sponsored by Mercedes, reached out for a collaboration. A new identity given to a cheap alternative. The A9 is now a smartphone positioned for unapologetic, unabashed younger consumers. To them, it’s about embracing themselves. To everyone else, it’s about seeing a wider perspective. This campaign also […]

Singtel TV

The tides have turned. StarHub exclusive channels—HBO, National Geographic and others—are now with Singtel TV. This presents more than a victory to sound. It’s a chance to tighten their market chokehold and convert customers.

Leaving a Plastic Trail

Young Glory 2018/19: Gold The Drum: Chip Shop Awards UK 2019 Best Social – Nomination

Fair Fields

The Drum: Chip Shop Awards UK 2019 Best Ad Which Really Should Run (That Hasn’t) – Nomination

Heineken Festive

Effies Singapore 2018: Silver Effies Singapore 2018: Brand Experience | Seasonal Marketing – Finalist MARKies Award 2018: Best Idea Digital – Bronze IAS Hall of Fame Campaign Awards 2018 – Best use of Digital Marketing Magazine’s Marketing Excellence Awards 2018 Excellence in Advertising – Silver Excellence in Consumer Insight/Market Research – Gold Excellence in Digital […]